We have a dedicated readership and subscriber base of young, highly-educated professionals of both sexes, mostly based in the United Kingdom and Pakistan – though increasingly based around the world, wherever there are large numbers of people with roots in South Asia. The bulk of our readers have a higher than average disposable income and in many cases they may be responsible for purchasing goods and services at their place of work. 

Employers who need to ensure that professional positions are seen to be open to all ethnic minorities may also feel that advertising in our publications may meet their needs.

Advertising can be as little as £100.  Would-be advertisers should simply contact us at And tell us their requirements.